When Women are in Charge

…things get done faster.

I was reminded of this twice yesterday. I have been struggling to keep up the last few days since hurricane Irene knocked power out of my home, and therefore my office. I was “powerless”, from Sunday morning until 2:30 AM this (Wednesday) morning. Being the well-prepared New Englanders that we are, of course we have a generator. Here in New Hampshire it is really a “must.” Without power, we have no (well) water and during the winter (when most power outages occur) we have no heat. But you simply can’t run the generator all day, and even a generator doesn’t give you Internet access. So I have been charging (and re-charging) batteries and visiting a friend who never lost power. I would log on through her network and somehow manage to keep her cats from playing with my “mouse” and walking across my keyboard.

It was while I was herding the cats that these reminders came of how women typically “manage” differently.

First of all, I got a request from Judith Rothrock of JRocketMarketing to review slides and promotional material for a webcast that she and I will be teaming up on for one of our joint clients, Syspro US. This webcast isn’t until October, but here was Judith finalizing the slides and setting up a rehearsal. When I got the message I opened it up and responded within a few minutes. After all, it only took that long to review it and my approach to time management is to (whenever possible) “touch” a document only once. Judith (who, by the way, runs a very successful marketing services firm) was appreciative of the fast turnaround, saying she often found the difference between men and women was in responsiveness.

Secondly, because of the power outage, it was just yesterday that I saw the announcements that Sandra Kurtzig was back on the manufacturing scene with her new company Kenandy (www.kenandy.com). Her “coming out” announcement hit on August 29th, coinciding with the Dreamforce conference. That makes sense since Kenandy’s vision for manufacturing management in the cloud is built on Salesforce.com’s enterprise cloud computing platform, Force.com.

Being an ASK alumni, I have fond memories and a very high regard for Sandy as a software pioneer and also as a role model for women executives and entrepreneurs. She founded ASK Computer Systems in 1972 and was the first woman to take a technology company public. Therefore I sent Sandy a congratulatory note, letting her know that in 2006 I had left the software world and had joined the ranks of industry analysts and would be very interested in setting up a briefing. Within a couple hours, Sandy replied and introduced me to her CMO, Rod Butters.

So you see, it’s all about a simple approach to getting things done, and getting them done quickly. If it is so simple, why is it so rare? As Judith would say, “…no need to cogitate for days on end.” In a world where executives are inundated with communication, where everyone is beyond “busy” today, three entrepreneurial  women (yes, I proudly include myself) set an example for just getting things done.

P.S. In the spirit of full disclosure, Rod Butters was equally responsive (is it Sandy’s influence, I wonder?) and I look forward to bringing you more news of Kenandy’s vision in the near future.

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